Help Fight Breast Cancer Today on Lee National Denim Day!

Today is Lee National Denim Day, an annual event benefitting breast cancer research.  This campaign has raised over $83,000,000 for breast cancer research  since 1996.  Join me in supporting Mike Rowe, host of Dirty Jobs and head of www.mikeroweWORKS.com, who is this year's campaign spokesman.  Click here to see the video, learn more, and participate!

Many thanks, David

Mike Rowe, National Denim Day, and Breast Cancer Research

Click for Mike's Videos

Mike Rowe, host and perpetual apprentice on the popular TV show Dirty Jobs, has been named the Celebrity Ambassador for Lee National Denim Day 2011.


Since its first year, Lee National Denim Day has raised more than $83 million for the fight against breast cancer and unites nearly one million supporters nationwide each year. 


Mike's publicity campaign for hard work, otherwise known as mikeroweWORKS.com, has formed a team to help support Lee Jeans in raising funds for breast cancer research.


Mike's mom Peggy Rowe is herself a breast cancer survivor.  Their message is simple: donate the cost of a pair of your favorite jeans. Whether you'd typically spend $20 or $200, forgo a new pair and donate the amount to benefit this truly worthy effort.  

Please join Mike, his mom, your blogger, and the rest of our team in supporting an important cause and having a bit of tax deductible fun doing it. 


Just think about it: If you don't click one of these links, you won't even know what date to show your support by wearing denim! - David